Anect

Innovation – Simplification – Benefits

We are a purely Czech company that has been providing services related to information and communication technology for 30 years.

We have worked hard to become one of the leading providers of managed services in the areas of cybersecurity and enterprise architecture. Across these areas, we offer a comprehensive approach, from mapping your environment and planning a complex strategy to deploying a suitable solution.

We mostly work with enterprise companies, for whom we are a stable long-term partner, but we also provide our services to smaller progressive businesses.

We have our own innovation hub that employees across the entire company participate in and that has been source of projects such as Clashing, a gamified cybersecurity education platform, and XTENDISE, an application that simplifies working with Cisco ISE.

www.anect.com
LOGO

Primary

If possible, always use the ANECT logo in the Basic version (in orange color). The inverse version is suitable for colored materials where orange would not be easily legible. Use the black version only if it is not possible to work with colors.

Basic version
Inverse version
Black version
LOGO

Icon

As with the logo, primarily use the ANECT logo in the Basic version (in orange color). The inverse version is suitable for colored materials where orange would not be easily legible. Use the black version only if it is not possible to work with colors.

Basic version
Inverse version
Grayscale version
LOGO

Sizing

The logo should not be too big, but also not too small. Never use a logo larger than 50% of the width of the material. The normal width of the logo should correspond to approx. 15% of the width of the material. Also respect the minimal size defined bellow.

Logo Minimum size

15 mm / 50 px

  • Minimum size for digital applications is 50 effective pixels, this value must be recalculated to physical pixels for Hi-DPI & Retina displays.
Icon Minimum size

5 mm / 20 px

  • Value in pixels must be recalculated to physical pixels for Hi-DPI & Retina displays.
LOGO

Safe Zone

The protection zone of the logo is defined as 2/3 of the height of the logo. However, use any higher value at your discretion.
Large-scale logo applications in particular require a larger protective zone.

Logo safe zone

2/3 x

Icon Minimum size

2/3 x

COLORS

Main Colors

Use primary colors sparingly. Always choose the main color of the visual according to the purpose of the material and choose the representation of colors in the ratio of 60%-30%-10%, where the smallest part is taken up by the accent color and the largest part by the main selected color.

Primary
ANECT
ORANGE
Use this color as a primary for marketing materials. For any other use this orange as an accent color.
  • HEX: #FF5800
  • RGB: 255 | 88 | 0
  • CMYK: 0 | 71 | 100 | 0
  • Pantone® Orange 021 C
Black
DEEP
BLACK
Black should be used as a primary color for a tech/dev oriented materials. Please not it is not a regular black color.
  • HEX: #0A0C0E
  • RGB: 10 | 12 | 14
  • CMYK: 0 | 10 | 15 | 100
  • Pantone® Black C
Basic Grey
ANECT
GREY



  • HEX: #747678
  • RGB: 116 | 118 | 120
  • CMYK: 0 | 0 | 0 | 70
  •  
White
BASIC
WHITE
White is the basic dominant color for the most mateirals i.e. corporate or B2B communication. It might be mixed with all other colors.
  • HEX: #FFFFFF
  • RGB: 255 | 255 | 255
  • CMYK: 0 | 0 | 0 | 0
  •  
COLORS

Shades of Grey

We primarily use shades of gray to distinguish content. When using, pay attention to the sufficient contrast between the colors of the text and the background.

DARKER
  • HEX: #181A1C
  • RGB: 24 | 26 | 28
  • CMYK: 0 | 10 | 15 | 100
DARK
  • HEX: #3C3E40
  • RGB: 84 | 86 | 88
  • CMYK: 0 | 5 | 10 | 90
GREY
  • HEX: #747678
  • RGB: 116 | 118 | 120
  • CMYK: 0 | 0 | 0 | 70
LIGHT
  • HEX: #B4B6B8
  • RGB: 180 | 182 | 184
  • CMYK: 0 | 0 | 0 | 30
LIGHTER
  • HEX: #D8DADC
  • RGB: 216 | 218 | 220
  • CMYK: 0 | 0 | 0 | 15
BRIGHT
  • HEX: #eaecee
  • RGB: 234 | 236 | 238
  • CMYK: 0 | 0 | 0 | 7
COLORS

Accent Colors

These colors are primarily used to further separate content or highlight other elements.

Accent 1
ROSE RUBY
  • HEX: #CA005D
  • RGB: 202 | 0 | 93
  • CMYK: 0 | 100 | 18 | 3
Accent 2
OCEAN BLUE
  • HEX: #00A9E0
  • RGB: 0 | 169 | 224
  • CMYK: 100 | 25 | 0 | 10
Secondary
NIGHT BLUE
  • HEX: #27293b
  • RGB: 39 | 41 | 59
  • CMYK: 34 | 31 | 0 | 77
COLORS

Status Colors

Colors used primarily for Apps or web apps to display the status.

SUCCESS
GREEN
  • HEX: #5bbc20
  • RGB: 91 | 188 | 32
  • CMYK: 50 | 0 | 90 | 0
Warning
YELLOW
  • HEX: #f0be1e
  • RGB: 240 | 190 | 60
  • CMYK: 0 | 21 | 75 | 0
Danger
RED
  • HEX: #c81414
  • RGB: 200 | 20 | 20
  • CMYK: 0 | 90 | 90 | 15
TYPOGRAPHY

Primary Font

Font Family
Used Font styles
  • Usage of other font styles are not recommended for common text blocks and entities. Itallic is suitable only for quotes or citations.
TYPOGRAPHY

Alternative Font

Font Family

System/App specific Sans-Serif Font

Helvetica, Arial, Segoe UI, Calibri...

  • When not possible use a system or app specific sans serif font - i.e. Helvetica on Apple Systems, Segoe UI, Calibri or Arial in Microsoft Apps and a sans-serif expression for web font definition.
Used Font styles

Light
Regular
Bold

  • Itallic is suitable only for quotes or citations.
LAYOUT

Basics

Basic Layout
  • Basic layout consists of Logo or Icon and orange line a the bottom. You can remove Logo/Icon for inner pages of branded materials.
Content Area

1,5 X (logo height)

  • Margins are identical for all sides and applies also for logo placement in layout (see bellow).
Preview
  • The final branded material should appear clean, simple and minimalistic but still professional and modern.
Anect Line

Width: 100%, Height: 2 mm / 4 px

  • In some cases (i.e. small web banners) the line could be smaller, but should not be smaller than 1 mm / 2 px. And some times it is needed to use larger line height (i.e. Outdoor banners, digital OOH, rollups etc.) - than recommended height of line is 2 * h * d, where h is recommended height of line (see above) and d is the typical view distance of observer from material in meters (d > 1 m).
Mercantile Materials

Logo Usage

Logo Placement

Upper left corner

  • Logo should be placed always in the upper left corner with keeping the margins from the edge of the material.
Logo size

Recommended max. 30% material width

  • Logo should be placed always in the upper left corner with keeping the margins from the edge of the material.
Margins

1.5 X

  • Keeping the margins from the edge of the material is crucial. The ideal margin is 1.5 to 2 times logo height. Top & Left margins should be identical.
Margins

min. 1,5 X

  • Same rules apply for icon.
MATERIALS

Corporate Letter Paper with Full Logo

Preview - Basic Version
Preview - Semi Version
Preview - Full Version
MATERIALS

Corporate Letter Paper with Logo Icon

Preview - Basic Version with icon
Preview - Semi Version with icon
Preview - Full Version with icon
MATERIALS

Company Envelopes

Preview - Basic Version (DL)
Preview - Black & White Version (DL)
MATERIALS

E-mail Signature

Preview
  • E-mail signature is coded to be used in Microsoft Outlook and other e-mail clients incl. cloud services with web interface.
Signature Preview
  • The signature consists of 3 key elements - Personal information (name, position, phone, e-mail etc.), Divider (blended line), Brand information (logo, claim, marketing links & contacts)
Construction

x = logo height

  • Bottom brand part is following the general rules about marigns, safe zones etc. Upper part (personal information) is more flexible but should use similar spacing.
MATERIALS

Social Media

Basic logo icon
  • In the social media we use only the Logo Icon with the background in a primary or white colors.
  • Vector SVG
  • PNG
White logo icon
  • In the business related media the preffered version is the white with a primary logo icon.
  • Vector SVG
  • PNG
Campaign/Special logo icon
  • In some cases the logo could be placed on the alternative background - i.e. in case of some special occasions or to support the running campaign.
  • Vector SVG
  • PNG
LinkedIn Header
Alternative LinkedIn Header #1
Alternative LinkedIn Header #2
Alternative LinkedIn Header #3
Alternative LinkedIn Header #4
SOC LinkedIn Header #1
SOC LinkedIn Header #2
SOC LinkedIn Header #3
SOC LinkedIn Header #4


Clashing

Cyber Security Awareness Training

Practice cyber security and more by playing an online training game. Even training can be fun!

www.clashing.com
CLASHING LOGO

Vertical

Dark Blue version
Inverse version
Red version
CLASHING COLORS

Main Colors

Primary
DARK
BLUE
  • HEX: #1E1D2D
  • RGB: 30 | 29 | 45
  • CMYK: 90 | 80 | 50 | 65
  • Pantone: 276 C
Secondary
RED
  • HEX: #E44132
  • RGB: 228 | 65 | 50
  • CMYK: 5 | 90 | 90 | 0
  • Pantone: 485 C
CLASHING COLORS

Alternative

BLUE 1
  • HEX: #002850
  • RGB: 0 | 40 | 80
  • CMYK: 100 | 70 | 10 | 50
BLUE 2
  • HEX: #005fa8
  • RGB: 0 | 95 | 168
  • CMYK: 100 | 70 | 10 | 0
LIGHT
  • HEX: #CBC9E5
  • RGB: 203| 201 | 229
  • CMYK: 23 | 20 | 0 | 0
ANECT ORANGE
  • HEX: #FF5800
  • RGB: 255 | 88 | 0
  • CMYK: 0 | 71 | 100 | 0
CLASHING FONTS

Primary Font

Font Family
Font Family

System/App specific Sans-Serif Font

Helvetica, Arial, Segoe UI, Calibri...

  • When not possible use a system or app specific sans serif font - i.e. Helvetica on Apple Systems, Segoe UI, Calibri or Arial in Microsoft Apps and a sans-serif expression for web font definition.
XTENDISE MATERIALS

Social Media

Social Header
Social Logo
Social Logo
CLASHING MATERIALS

Presentation

Presentation
CLASHING MATERIALS

Social Media

Social Header (Variant with Training)
Social Header with Logo (Variant with Training)
Social Header (Variant with Game)
Social Header with Logo (Variant with Game)
Social Post with Image
Social Post with Text


XTENDISE

Easy & Efficient Cisco ISE Management for Professionals

A web application that helps administrators to manage Cisco ISE and 802.1X environments.

www.xtendise.com
XTENDISE COLORS

Main Colors

Primary
ANECT
ORANGE
  • HEX: #ff5800
  • RGB: 255 | 88 | 0
  • CMYK: 0 | 71 | 100 | 0
  • Pantone® Orange 021 C
Secondary
BLACK
  • HEX: #000000
  • RGB: 0 | 0 | 0
  • CMYK: 0 | 0 | 0 | 100
Accent
BLUE
  • HEX: #2a91db
  • RGB: 42 | 145 | 219
  • CMYK: 74 | 33 | 0 | 0
XTENDISE COLORS

Additional Colors

ANECT GREY
  • HEX: #747678
  • RGB: 116 | 118 | 120
  • CMYK: 0 | 0 | 0 | 70
SILVER
  • HEX: #BABDBA
  • RGB: 186 | 189 | 186
  • CMYK: 0 | 0 | 0 | 40
LIGHT GREY
  • HEX: #EBEBEB
  • RGB: 235 | 235 | 235
  • CMYK: 0 | 0 | 0 | 8
XTENDISE FONTS

Primary Font

Font Family
Font Family

System/App specific Sans-Serif Font

Helvetica, Arial, Segoe UI, Calibri...

  • When not possible use a system or app specific sans serif font - i.e. Helvetica on Apple Systems, Segoe UI, Calibri or Arial in Microsoft Apps and a sans-serif expression for web font definition.
XTENDISE MATERIALS

Social Media

Social Header
Social Logo
Social Logo
XTENDISE MATERIALS

Presentation

Presentation


Anect Managed Services



SOC